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Launch your marketing career by earning your Bachelor of Science in Marketing from a top 25 UK university.

The Bachelor of Science in Marketing provides a foundation for advanced and independent study through establishing a common platform of essential knowledge and skills. You’ll gain a unique insight into the role and function of marketing in our society and a global perspective on how marketing impacts different nations and peoples. A range of themes is offered to ensure that you get to appreciate the diverse, interdisciplinary nature of business administration and marketing and gain or reinforce a range of conceptual, technical, quantitative, and personal skills.

Experience a progressive degree structure that allows you to move from general modules to more critical or specialist modules. You will gain the ability to analyze real-life problems facing actual businesses and evaluate the effectiveness and limitations of different marketing and management solutions and practices.

Academics lead the Bachelor’s degree at Royal Holloway’s School of Business and Management. Royal Holloway is in the top 25 percent of UK universities for research rated ‘world-leading’ or ‘internationally excellent (REF 2014).

Gain an in-depth understanding of marketing theory and practice. Build the foundation of marketing theory and skill through immersive, interactive experiences while engaging with fellow students and academic staff worldwide. In weekly study hours, you’ll get job-ready online with pre-recorded videos, readings, discussion forums, quizzes, online tutorials, and intellectually challenging debates.

Learn from internationally renowned experts. Study under some of the best minds in marketing. Leading academics teach you at Royal Holloway’s School of Business and Management, the University of London, a UK top 25 university (The Times and Sunday Times Good University Guide 2021).

Get job-ready on your schedule. Gain the knowledge and experience necessary to succeed in management, strategy, design, and analyst roles as you build the leadership and interpersonal skills employers are looking for. Upon graduating from the program, you’ll be ready to bring demonstrable, transferable expertise to any business sector.


Who is this degree for:

This program has been designed to encourage intellectual curiosity.  Whether you’re currently working within the sector or seeking opportunities in a new field, this program provides a foundation for understanding the diverse, interdisciplinary nature of marketing and business administration.

If you’re looking to work for an international company or crave the opportunity to be mobile during your career, this will be an invaluable learning experience. You will walk away with an internationally recognized qualification and a global mindset due to studying across borders with colleagues from around the world.

Cohorts and Deadlines:

The program is offered twice per year in April and October.

Applications are open for the October 2022 cohort!

The final deadline to apply is September 12, 2022.

Classes start on October 10, 2022.